These three forces—intelligence, elasticity, and connection—are converging into a new operating model for marketing. AI is ...

Discover real-world Account Based Marketing (ABM) and Demand Generation insights to help drive your B2B success. Explore our expert-led resources and best practices for targeting high-value accounts, ...

One of the keys to tapping into the consumer marketplace is coming up with a product or service that addresses a specific consumer need, such as finding a way parents can make their kids quick, ...

Later this year, companies will get a chance to get their hands on Zenda, an Saas that is poised to redefine operational planning and management. MD+DI spoke with Harold Hambrose - Chief Strategy ...

If you don’t have a real estate marketing plan, you’re likely missing opportunities to grow your business. It’s important to be intentional in your real estate marketing strategies to give you the ...

Visio in Microsoft 365 is a superb tool for creating custom diagrams to illustrate concepts that are difficult to explain through text. Here’s how to use it. It’s often much easier to convey ...

11 Marketing Plan Templates You Can (Legally) Steal for Free Your email has been sent A marketing plan defines key objectives and ensures your campaigns tie in to big-picture objectives. Putting this ...

A marketing strategy is more than a document. It’s a high-level plan that defines how you’ll connect with customers, outcompete your competitors, and grow over months or years. Your strategy informs ...

In March 2023, the U.S. Army launched an aggressive marketing and advertising initiative to boost recruitment numbers by building upon its iconic 1980s’ “Be All You Can Be” slogan. This was unveiled ...

I haven’t posted recently because I haven’t had much to say, or maybe I just haven’t felt like saying anything. I was doing well. Feeling strong, having a pretty good time, distracting myself, ...