Google’s AI bidding can scale spend while eroding efficiency. Learn where to intervene to protect PPC performance.

SEO careers stall more from people and process than algorithms. Learn the skills that build influence and long-term ...

Pre-engagement investigation is systematic due diligence preventing partnership failures. Investigate agency portfolios to see types of clients they've worked with and success stories generated.

Einride AB ("Einride" or the "Company"), a technology company accelerating the shift to cost-efficient electric and autonomous freight operations for some of the world's largest shippers, today ...

Google's AI search shift is changing user behavior, not killing SEO. Here's how entrepreneurs can adapt, build authority and grow organic visibility.

Abstract: This paper introduces a new discrete StarFish Optimization Algorithm (D-SFOA) to solve a complex discrete Symmetric Travelling Salesman Problem (STSP). The discrete SFOA algorithm is ...

In the field of multi-objective evolutionary optimization, prior studies have largely concentrated on the scalability of objective functions, with relatively less emphasis on the scalability of ...

Gone are the days when SEO, a.k.a. Search Engine Optimization, was all about ranking on Google. Only 61% of Gen-Z users turn to Google Search to find local businesses, which is falling behind ...

What are “near me” searches and why do they matter? “Near me” searches are high-intent, proximity-driven queries that include language like “near me” or “nearby” to land local search results. For ...

Researchers have used the jellyfish search algorithm to optimize solar PV distributed generation placement and sizing. They have tested the algorithm on an IEEE 33-bus system, with one, two, or three ...

A search problem refers to the task of finding a solution within some space of possible options, and that space could be made up of discrete steps or continuously varying values. For example, solving ...