Google’s AI bidding can scale spend while eroding efficiency. Learn where to intervene to protect PPC performance.

Search Live gets an upgrade with Gemini 2.5 native audio, delivering faster, more natural voice conversations and hands-free ...

The visual search results are definitely an improvement over the old way, and it's definitely an improvement over a traditional Google search. If Gemini can eventually show relevant photos too, it ...

Cross-channel alignment between SEO and social ensures a consistent narrative across different discovery touchpoints.

Google's Danny Sullivan addressed questions from SEOs about how to talk with clients amid changes related to AI and search.

The new initiative, known internally as “TorchTPU,” aims to remove a key barrier that has slowed adoption of TPU chips by ma ...

Sam Altman, CEO of ChatGPT-maker OpenAI, has identified the ‘biggest weakness’ in Google’s AI armour, arguing that the search ...

Google's prompt tips can help you get better responses. One is to be direct with Gemini and concise in your prompt. Another tip is to rephrase your prompt. Composing the right prompt for an AI plays a ...

AI search is not changing SEO fundamentals. Google's Danny Sullivan says to keep doing things that will make you successful ...

Google's new Gemini 3 Flash AI model launched as the default option both on its own in Gemini and as the engine behind AI ...

Google released its end of year search recap, and Forrest Frank’s “Your Way’s Better” landed as a top ten song on the ...