The most significant mistake entrepreneurs make is judging their logo as art. It's not art; it's equipment. A good logo does a job. A bad one is a financial liability. Before you spend another penny ...

Have you ever walked into a party and instantly known who the cool kids were? That's what excellent brand design does in the marketplace. It sings, dances, and sometimes even does backflips to get ...

Can you chip in? The Internet Archive is introducing peer-to-peer (P2P) fundraising —a giving platform that allows individual supporters to host personalized campaigns to fundraise for the Internet ...

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