One of the key tenets of retail is to turn your inventory as quickly as possible. In some cases, it's better to sell items at breakeven or a loss so that you can use that money to buy new inventory ...

Conversion rate is one of the most common metrics used by marketers, sales folks, and business professionals. It is discussed often and taken on the surface as an important metric or key performance ...

I am a fan of Conversion Rate tracking. Composed of two basic retail measurements, sales dollars and shopper count, the ratio between these two measures can speak volumes about the performance of a ...

Discover what conversion value means in the context of convertible securities and understand its impact on investment decisions and profitability.

The digital landscape is filled with data, and understanding how to analyze that data is key for any online entity looking to ...