Content marketing is one of the most common and powerful marketing tools for startup founders. The reason is simple - it could be done cheaply, and at the same time it could have huge impact if done ...

This first step is critical. Clarity will help with the writing and editing. Your book should provide the reader insights into your area of expertise. You must already be an expert and need to be able ...

“Writing is easy. All you have to do is cross out the wrong words.” — Mark Twain As the bestselling author of five books, I can tell you without hesitation that the hardest part of a writer’s job is ...

I occasionally hear from people who want to know about my writing process. How do I come up with an idea each week, does meeting a deadline make me nervous, ...

Prewriting can be a useful way to organize thoughts, ideas, and questions to prepare for a writing task. Often used as the first step of the writing process, the prewriting stage allows the writer to ...

Writing can at times feel like birthing a Honda Civic: It's hard. It's not pretty. You sweat a lot. And writing can feel like inching your way along a pitch-black, long tunnel. You can make out only ...

Before you tell me “I’m not one of those people,” hear me out for a second. Yes, a journal can be a diary in which you share your innermost thoughts and feelings. And yes, that can be a great way to ...

An essay should express continued thought and/or research on a particular subject. It is harder to collect and research information when it is all done at the last minute. Time management is integral ...

On Twitter, John Pavlus recently asked me which bit of the writing process I like most – researching and collating information, or actually getting it down on paper. So to answer that question more ...