The text from which Facebook pulls the title and description for Web content you attach to a post exists as the "meta" text within the HTML document for the page. Specifically, Facebook's looking for ...
Lizzi Sassman from Google said in this morning's Google SEO office hours that using the anchor text "here," the text for your hyperlink, is simply "bad link text." Instead, you should use more ...
What is meaningful link text? Hyperlinks connect link text to a particular destination on the web (such as a web page, a particular section of a webpage, or a web-hosted document). Meaningful link ...
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